Do you like Comics, Movies, Video games and everything in-between? Well, This is the podcast for you!
Pop Shock Podcast
Date
10 April 2022
My Role
Design Lead
Client
Pop Shock Podcast
Project Type
Design Thinking, Branding
The future of pop culture podcasts!
The problem
The PopShock podcast needed a brand identify. The social media templates and web banners for all the media outlets that where the podcast is being hosted.
What I did
- Direct contact with the clients through initial negotiations outlining the scope of the project,
- Produced research mood boards based on the initial client own inspiration,
- Presented 4 design concepts for the new identify,
- Developed chosen concepts and designed the final outputs.
The impact
- Designed an effective identify and engaging with their target audience.
- The brand is family friendly and easy to share across many forms of medium.
Lessons learned
- The problem that is raised is usually the symptom of the problem,
- Step back and ask why?
My Approach - Design-Led Problem Solving
Discover
Understanding the ask, building an knowledge library around what we already know.
Define
Doing research and identify opportunities.
Ideate and Test
Develop and design new ideas to solutions.
Develop and Deliver
Share the outcomes and results of the new outcome.