Advertising – Chris Jamieson Design Portfolio

2 July 2022

EuroCities 2020

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="Glasgow puts people first" color="#222222"] [vc_empty_space height="16px"][vc_column_text] Glasgow, in our native Gaelic language means “a dear, green place”. As the host city for the UN Climate Conference COP26 next year we fully intend on living up to that description. [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] The Leader of the council approach the CCI to help pull together and design a editorial around the submission for #EuroCities2020. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Facilitated discussions with the client to comprehensively grasp the editorial requisites, consolidating input from the marketing and press departments. This process aimed to holistically manage the design workflow for the editorial. Spearheaded the design direction for a 30-page editorial, showcasing Glasgow's environmental progress through council-led initiatives and community-driven endeavors prioritizing people-centric solutions. Collaborated closely with the press department, discerning and...

10 April 2022

by Chris Jamieson

Ending Homelessness Campaign

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="Ending Homelessness across Europe Campaign" color="#222222"] [vc_empty_space height="16px"][vc_column_text] ROOF is an URBACT Action Planning Network on ending homelessness through housing solutions. [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] The ROOF Ending Homelessness Campaign needed an identity that could be used across the 9 cities to express their key messages and findings from the 2 year project. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Led the design team and art directed the branding guidelines that was distributed to the 9 cities. All of the marketing within each individual city can be consistent and connect to the final event that was held in May 2022, Designed the concept of the house, with each coloured shard representing one of the 9 partner cities, presented concept to team and stakeholders, Collaborated with the media team to produce the...

10 April 2022

by Chris Jamieson

Pop Shock Podcast

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The future of pop culture podcasts!" color="#222222"] [vc_empty_space height="16px"][vc_column_text] Do you like Comics, Movies, Video games and everything in-between? Well, This is the podcast for you! [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] The PopShock podcast needed a brand identify. The social media templates and web banners for all the media outlets that where the podcast is being hosted. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Direct contact with the clients through initial negotiations outlining the scope of the project, Produced research mood boards based on the initial client own inspiration, Presented 4 design concepts for the new identify, Developed chosen concepts and designed the final outputs. [/vc_column_text] [/qodef_accordion_tab][qodef_accordion_tab title="The impact" title_tag="h4"][vc_column_text] Designed an effective identify and engaging with their target audience. The brand is family friendly and easy to share across many forms of medium. [/vc_column_text] [/qodef_accordion_tab][qodef_accordion_tab...

26 June 2021

by Chris Jamieson

Single & Album Covers

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="Changing the world one tune at a time!" color="#222222"] [vc_empty_space height="16px"][vc_column_text] Representing the music through the artwork on display. [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] Glasgow's underground indie rock bands needed artworks that truly represented them for there new music. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Facilitating mini-workshops to create a vision for the indie bands, defining the vision, aims of what they wanted to achieve, Brainstormed ideas with the various bands to get them involved in the design process, Designed and developed the visual brand for the various bands, Created the visuals on the record sleeves. [/vc_column_text] [/qodef_accordion_tab][qodef_accordion_tab title="The impact" title_tag="h4"][vc_column_text] The artists where proud of there new music had a face, Increased sales by 75% to the albums via social media and Spotify, Raised awareness of the new music, Created an community...

27 March 2020

by Chris Jamieson

CCI’s Branding Design System

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="We design for a better tomorrow!" color="#222222"] [vc_empty_space height="16px"][vc_column_text] The Centre for Civic innovation was a new department that was created to solve the biggest challenges that the council is facing today. [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] The Centre for Civic innovation needed a graphical solution to the problem of the brand not being visible. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Conceptualised and generated ideas around the visual language, Developing graphics for usage in print to digital, Generating ideas for the office environmental graphics, Designed the brand guidelines for the CCI and brand elements usage for third sector and other service departments within the council. [/vc_column_text] [/qodef_accordion_tab][qodef_accordion_tab title="Research and insights" title_tag="h4"][vc_column_text] The core values of the CCI was to not be like the usual council perspective, The team wanted to stand out and...

10 February 2020

by Chris Jamieson

Built By Benzie

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="24" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="Build better for a stronger tomorrow." color="#222222"][vc_empty_space height="20px"][vc_column_text]Built By Benzie is a family run carpentry business and they wanted to branch out and get more members of staff to join the family. The business wanted to be visually professional and to look attract new customers. The family wanted the brand to be reliable and friendly which is embedded into the company’s values. The rebrand had increased the sales and margins during the pandemic. Creating a local hero and a reliable one.[/vc_column_text][/vc_column][/vc_row] ...

27 August 2019

by Chris Jamieson

iCapital Awards 2019

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="Innovation It’s in our DNA…" color="#222222"] [vc_empty_space height="16px"][vc_column_text] Glasgow was one step closer towards the European Capital of Innovation award and shortlisted to the final 6. [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] The application needed to be submitted with an 90 seconds video that reflected the bid created. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Creating storyboards of the application for the video, under tight deadlines (5 days), Facilitating workshops to co-create storyboards with the design lead, Created the video that was used within the final bid, Generating an visual advertisement campaign that would promote our bid over social media, Created the music used in the bid video, Setting up photo shoots with schools to get them involve in the campaign, Traveling to 5 schools and 4 offices over one afternoon, improvising on...

26 May 2019

by Chris Jamieson

Street Change Glasgow

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="Alternative Giving is a platform that offers many different ways to donate." color="#222222"] [vc_empty_space height="16px"][vc_column_text] Street Change Glasgow was created to help vulnerable people, improving the their lives in the long term. [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] Street Change Glasgow platform needed a brand presence, and an identity to grab people's attention at first glance and draw them in. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Understanding what the real problem is, under tight deadlines, Facilitating workshops to create a vision for Street Change Glasgow, defining the vision, aims of the project, Co-designing with the product owners and analysing the interviews for insights, Designed and developed the visual brand, Developing new ideas for the platform from low-high fidelity prototypes, receiving feedback and iterating, Collaborated with an external design agency to further produce...

26 November 2013

by Chris Jamieson

Experiments

[vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="Playing and having fun, trying out new things!" color="#222222"] [vc_empty_space height="16px"][vc_column_text] Improving my skills by taking a mixed media approach, learning from many styles to further my growth as a designer. [/vc_column_text][/vc_column][/vc_row] [vc_empty_space height="16px"][vc_row][vc_column][qodef_custom_font font_family="Montserrat" font_size="18" line_height="34" font_weight="700" letter_spacing="-0.4" text_align="left" content_custom_font="The problem" color="#222222"] [vc_empty_space height="16px"][vc_column_text] As a designer it is easy to get stuck in a style and I didn't want to get stuck down that path, so i needed to try something different. [/vc_column_text][/vc_column] [qodef_separator class_name="" type="full-width" position="center" color="#E0E2E2" border_style="" width="" thickness="" top_margin="" bottom_margin=""] [vc_column][qodef_accordion style="boxed_accordion" skin="dark"][qodef_accordion_tab title="What I did" title_tag="h4"][vc_column_text] Developing new skills with a range of different media, for example, print, digital, crafts, sculptures, Expanding my knowledge on the adobe software by learning by doing, Returning back to pen and paper instead of going straight to the computer, Understanding when i needed step back and learn and practice more to achieve a cretin stranded. [/vc_column_text] [/qodef_accordion_tab][qodef_accordion_tab title="Research and insights" title_tag="h4"][vc_column_text] It...

Archive

EuroCities 2020

Ending Homelessness Campaign

Pop Shock Podcast

Single & Album Covers

CCI’s Branding Design System

Built By Benzie

iCapital Awards 2019

Street Change Glasgow

Experiments

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